Defining Your Brand’s Narrative

CORE.STORY

CoreStory: Defining Your Brand’s Narrative

The story that sets you apart, connects with your audience, and drives your business forward.

Effective brand storytelling through visual elements

Your Brand Has a Story. We Help You Tell It Clearly.

At Visual Pizza, we offer a short, focused program that helps you define your brand’s core story — the one compelling message that sets you apart and connects with your audience.

The Challenge Most Brands Face

In today’s noisy world, most brands struggle to clearly communicate what makes them different. They jump into content creation without defining what they want to say—or why it matters. The result? Scattered messaging, inconsistent visuals, and missed opportunities. Without a clear brand story, marketing becomes guesswork. It’s easy to get distracted by trends, lose focus, or spend money on visuals and campaigns that don’t connect. We see this every day: business owners putting time and energy into marketing that feels like it’s going nowhere.

Our Unique Approach

We don’t just ask for a tagline. We dig into your brand’s roots: who you are, what you stand for, what problem you solve, and why that matters. Together, we shape a story built on authenticity and impact — something your audience will remember and respond to. It becomes the foundation for your marketing, visuals and future growth.

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Who It’s For

Creatives, founders, and small business owners who want their story to be clear and compelling.

Mid-sized companies who need alignment across internal teams, designers, and content creators.

Anyone launching a new brand, campaign, or product and needing a strong, story-led foundation.

Why It Matters

When your story is clear

A good story builds trust, creates loyalty, and drives growth. People remember and share great stories—and that’s how word of mouth happens.

Cost-effective strategies for visual content creation

Your content becomes easier (and faster) to create.

You stop procrastinating and start progressing.

You communicate with consistency and confidence.

Your visuals hit harder—because they actually mean something.

You attract better clients, more aligned opportunities, and stronger engagement.

How the CoreStory Program Works

We offer flexible options depending on your business size and needs:

For Solo Founders & Creatives

A 2-session process that digs deep and delivers a short, punchy Core Story and key messaging to guide your marketing.

For Growing Brands or Teams

A 3–4 session collaborative workshop, either in person or online. We work with your internal team (marketing, sales, leadership) to define your brand story, tone, and positioning across all touchpoints.

Deliverables

  • Core Story Document (short-form and long-form)
  • Key Messaging Framework
  • Brand Voice and Tone Summary
  • Direction for visuals and communications

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Pricing & Next Steps

Because each business is different, pricing is tailored based on the scale of the project. Most clients fall into one of two tiers:

Solo & Small Team Rate

Priced for founders, creatives, or small businesses (2 sessions).

Team & Brand Rate

Priced for companies with internal teams and multiple stakeholders (3–4 sessions).

Want a clear, compelling story that aligns your brand and saves you time, energy, and money in the long run?

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Essential factor for building a thriving brand
Let’s uncover your story.

Whether you're launching, evolving, or
just stuck—this is the foundation that makes everything easier.

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